For Nigerian business owners, sales are driven by visibility, affordability, and accessibility. Credit Direct Checkout was built to support exactly that; helping you reach more customers, offer flexible payment options, and build shopper trust.

As part of the updates made to boost the value that Credit Direct Checkout offers merchants, we’ve rebuilt our website to create a more seamless shopping journey for customers while giving our partner merchants greater visibility and more potential sales.

With 150,000+ monthly visitors exploring our website, this is a major opportunity to put your business in front of more potential shoppers.

The New Checkout Merchant Directory

The centerpiece of the new website is the enhanced merchant directory. This is a dedicated space where every active merchant is showcased, making it easier for customers to discover and shop from you.

Key features of the New Directory

• 150,000+ Monthly Visitors: Your business is visible to a large and growing audience.

• Search and Category Filters: Shoppers can find your store by name, product category, or shopping option (website, physical store, or social media/WhatsApp).

• Direct Merchant Access: Shoppers can connect with you instantly through your website, WhatsApp, social media, or physical store location – depending on the option(s) your business supports.

Why This Matters for Your Business

For merchants, visibility is everything. With the new directory:

• Your brand gets increased exposure to thousands of monthly shoppers actively looking for BNPL options.

• You enjoy more traffic to your online and offline channels, to drive more sales and leads for your business.

• You leverage Checkout’s credibility, and the credit limit offered to the website visitors, to convert hesitant buyers into paying customers

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‍Please note that the Checkout Business Directory is available only to active Credit Direct Checkout merchants. If your business has already been onboarded but does not appear on this list of active merchants, please complete this form to have it listed, or contact your assigned Growth Manager for support.

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How to Maximize Your Business Listing

To make the most of the new Checkout Merchant Directory:

1. Ensure your business details are accurate: Upload your brand name, shopping options, and product categories accurately to ensure that your business is properly represented in the directory.

2. Add engaging visuals: Make use of a high-quality logo that stands out, to help shoppers remember and identify your brand on the website.

3. Highlight your best category: Make sure your strongest product area is represented clearly.

4. Submit accurate contact details: Ensure that you accurately select the shopping option(s) your business support (website, Social Media/WhatsApp, or physical store), and provide the right details like WhatsApp number, website url, and/or physical store address(es) to ensure that shoppers are able to reach your business easily.

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In Conclusion

The new Credit Direct Checkout website isn’t just a facelift; it’s a growth tool for merchants. With more visibility, easier discovery, and direct shopper connections, your business is set up to reach more customers than ever and make more sales.

If you’ve not signed up for Credit Direct Checkout as a business owner, you’re missing out on boosted sales with a trusted BNPL solution offering up to ₦1 million in credit. ‍

Click here to learn more about Credit Direct Checkout for Businesses and get started.