Exploiting Market Gaps

It is often very easy to conclude that there are no new needs to service in the market and opportunities to roll out novel products are non-existent or constrained. That is far from the truth and often the first slide into complacency.

A market gap is an opportunity for a business to expand its customer base by identifying and capturing new customers and/or meeting the needs of existing customers for new products or services.

Over time, businesses that have been able to keep an eye on market trends and spot opportunities for carving out unique markets have enjoyed growth. One benefit of exploiting the market gap is that often, first-movers become dominant in the industry and sometimes enjoy a monopoly.

On the other hand, complacent businesses end up struggling for market shares in industries already at their maturity or in decline.

There is an opportunity today for businesses to mark new territories because the fallout of pandemic, the after effect of the pandemic and the new work it has created will lead to a change in consumer behavior and needs.

Here are the critical considerations to help with spotting market gaps.

 

Understand your existing market 

The first step to expanding your frontier is in understanding where you currently stand. As a business owner, you need to have a clear picture of the profile of your existing market. You need to ask the following questions: what am I selling and what problem is that solving? Who are my customers? What are they saying about my services? What do they like? What are their complaints?

You also need to be aware of the different types of customers based on demographics and income class and how their profile affects demand for varying features of your products and services.

This information will help you understand what segment of your market is underserved and which features need to be enhanced to bring in new customers.

An example of this is TikTok, a popular social media platform among GenZ and Millennials today. The application used to be Musical.ly, which allowed people to upload lip-synch videos. ByteDance saw an opportunity to focus majorly on the GenZ and Millennials preference for short video sharing social media and bought Musical.ly in 2018.

By focusing on a need from a particular generation, ByteDance created a new product that has become a giant in its rights.

Understanding what people think and feel about your product or service is not difficult. You can utilize short surveys on Google, person to person conversations, or data and reports published about your industry. You can also follow the news to keep up to date with trends.

 

Leverage Technology

Uber and Airbnb are some of the wonders of the 21st century, but these businesses are nothing more than a change in approach to already existing enterprises.

Uber for instance allows users hail taxis from the convenience of their phones rather than from a sidewalk. Incorporating technology into your business process can help you achieve efficiency and reduce cost, and it can help even deliver services or products customers will appreciate.

In today’s world of artificial intelligence, blockchain, and social media, businesses can think out of the box to discover how these advancements can help them create new markets.

 

Educate your potential market

Economists have at some point debated whether “demand creates supply” or “supply creates demand”. For marketers, the belief is that by showing consumers their need for a product, a market or demand can be created. Therefore, all advertisements are geared towards showing potential consumers why a product or service is relevant to them.

This approach can be useful in creating new demand for your product because in some cases, consumers do not know what they need until it is created.

 

The likes of Steve Jobs and Bills Gates we can anticipate consumer demand ahead of time and educate their market on the usefulness of their inventions. This approach might not work all the time but is one that cannot be ruled out when seeking to create a unique and exclusive market. Closer home, the consumer lending today was nonexistent some 13 years ago until Credit Direct Limited took up the challenge even when the top tier banks battled to understand the model of operation, they brainstormed for over 8 months to learn the business to no avail, the rest they say is history as these commercial banks now jostle for same space years after the first movers took up the challenge. Never Say Never. Be ready to step up and do new things that would create an indelible mark in time. Dare to win, dare to succeed. You alone have the capabilities to limit yourself. Go forth.

 

Business Skills You Need To Master

Running a business demands more than passion. Many entrepreneurs fail because they were unable to translate their passions into practical business skills.

These business skills can be learnt over a period of time or entrepreneurs can hire employees/professionals who are strong in specific areas.

Here are some business skills you need to learn and master to help make your business succeed:

Analytical Skills: This is the ability to collect and analyze information and make decisions. Good analytical skills can help solve a company’s problems and improve upon its overall productivity and success.

Communication Skills: The ability to convey or share ideas or feelings effectively. Skills include empathizing, listening, observing, and speaking. Communication skills help you to understand the differences in how to communicate through face-to-face interactions, phone conversations and digital communications.

Delegation Skills: This allow you to get results, mange time, develop people, and build morale. These skills help to instill confidence in your team and also help staff to be more engaged.

Leadership Skills: These are abilities individuals demonstrate that help to oversee processes, guide initiatives and steer their employees toward the achievement of goals.

Negotiation Skills: The abilities and qualities that allow two or more parties to reach an agreement. Your ability to persuade, communicate, plan, and strategize are key soft skills for negotiation.

Team building Skills: These skills help a team to solve problems in a way that helps them achieve its goals and keeps team members working well together. Teambuilding activities helps team members to develop their strengths and address any weaknesses.

PS: In any team building exercise, collaboration should be encouraged and not competition.

Time management Skills: If you’re not managing your time well, there’s no way you’re going to reach your goals. These skills help you to plan and control how much time you spend on specific activities and reduce stress and improve productivity.

Strategic Planning: This is the art of formulating business strategies, implementing them, and evaluating their impact based on organizational objectives. The purpose is to set overall goals for your business and to develop a plan to achieve them.

Seven Habits to Develop Your Personal Financial Stability

When you are financially stable, you feel confident with your financial situation. You don’t worry about paying your bills because you know you will have the funds. You are debt free, you have money saved for your future goals and you also have enough saved to cover emergencies.

Here are seven habits that can help develop your personal financial stability;

  1. Make savings auto magical: Saving should be everyone’s top priority, especially if you don’t have a solid emergency fund yet. Make saving the first bill you pay each payday, by having a set amount automatically transferred from your salary account to your savings (try an online savings account).
  2. Control your impulse spending: The biggest problem for many of us. Impulse spending, on eating out and shopping and online purchases, is a big drain on our finances, the biggest budget breaker for many, and a sure way to be in dire financial straits. See Monitor Your Impulse Spending for more tips.
  3. Evaluate your expenses, and live frugally: If you’ve never tracked your expenses, try the One Month Challenge. Then evaluate how you’re spending your money, and see what you can cut out or reduce. Decide if each expense is absolutely necessary, then eliminate the unnecessary. See How I Save Money for more. Also read 30 ways to save $1 a day.
  4. Keep your family secure: The first step is to save for an emergency fund, so that if anything happens, you’ve got the money. If you have a spouse and/or dependents, you should definitely get life insurance and make a will — as soon as possible! Also research other insurance, such as homeowner’s or renter’s insurance.
  5. Use the envelope system: This is a simple system to keep track of how much money you have for spending. For example, you can set aside three amounts in your budget each payday; one for gas, one for groceries, one for eating out. Withdraw those amounts on payday, and put them in three separate envelopes. That way, you can easily track how much you have left for each of these expenses, and when you run out of money, you know it immediately. You don’t overspend in these categories. If you regularly run out too fast, you may need to rethink your budget.
  6. Pay bills immediately: One good habit is to pay bills as soon as they come in. Also, as much as possible, try to get your bills to be paid through automatic deduction.
  7. Look to grow your net worth: Do whatever you can to improve your net worth, either by reducing your debt, increasing your savings, or increasing your income, or all of the above. Look for new ways to make money, or to get paid more for what you do. Over the course of months, if you calculate your net worth each month, you’ll see it grow. And that feels great.

 

REPOSITIONING YOUR BUSINESS POST COVID-19

As the government and economy adapts to the impact of Covid-19, SMEs must implement strategies to help secure firm footings and prepare for post-COVID economic conditions, the future of work, and long- term sustainability.

SMEs and large enterprises have experienced various forms of contraction, in some cases, closure of the businesses. Many companies had thrived on an existing modus operandi and were not prepared for the impacts of the pandemic. However, the lockdown and the emergence of social distancing has caused businesses to incorporate innovative working arrangements like remote working, online services as well as sequenced attendance

It is no news that SMEs in Nigeria contribute a whopping 48% to our national GDP, account for 96% of businesses and provide for 84% of employment of our citizens. With a total number of about 17.4 million, they account for about 50% of industrial jobs and nearly 90% of the manufacturing sector, in terms of the number of enterprises.

Covid-19 may have proven disastrous for your business, (as it has for many others).Getting up and running again may seem like an impossible challenge, but coming back from the brink is possible, even in the most extreme cases. Here are some ways you can reposition your business  post COVID-19.

Build Your Online Presence.

Many businesses who did not have an online presence practically crashed during the lockdown which brought a halt to movement and large gatherings. This caused many businesses that existed mainly on physical interactions to pack up.

The world has moved online, and the emergence of digital dominance has made it necessary for more people to rely on the internet to look for the products and services that they need. Any  business that does not effectively use this platform risks losing new lucrative opportunities. Business owners must learn that it is a huge travesty to plan your strategy without having an online presence.

Review & Strategize
Your business model may have worked perfectly fine pre-COVID-19 but coming out of it may mean you have to do some fine-tuning. Specifically, you may need to consider how your business can pivot to adjust to a new normal.

Flexibility is one of the keys to thriving after the transition. Understand that the pandemic has affected the world economically and otherwise. Hence, it is crucial to adapt to the changes by inculcating new plans, being versatile and multifaceted rather than being inappropriately unbending.

When going over your business plan and business model, clarify  your business’s strengths and weaknesses, consider  what was working before that may not work as well now and see where you can adjust or improve to remain competitive. Ensure to revisit your business goals to make sure they’re S.M.A.R.T, given the current circumstances.

Develop a Contingency Plan

While restrictions may have recently been lessened somewhat, it’s important to remember that we’re still in the middle of a pandemic, as a cure is yet to be uncovered. Therefore, it’s important to prepare just in case the worst-case scenario happens and there happens to be another wave of the pandemic just around the corner.

You can never over-prepare in business after all, so make sure you have fail-safe strategies developed and at hand just in case. Whether it be a hands-free delivery system, the use of local suppliers to avoid contamination or an entirely new service, take time now to think about how you can keep your business safe should a second wave come.

Revise your  budget to account for New Spending
Coming out of the COVID-19 pandemic, you may have to spend money before you can make money.

For instance, you may need to spend money on hiring and training new employees or rehiring ones you had to lay off. You can however train the available staff. Inventory may need to be purchased, and you might have to rev up your advertising budget again to start building fresh buzz. I would downplay spending on Advertising for now as you can leverage social media at low cost to give you higher impact before you launch with a bigger spend. Since the new normal has gone digital, it would be profitable to maximize your budget.

As part of your  recovery plan , you should have a clear idea of what you need to be budgeting for and what you can cut to make the most of the revenue you do have coming in.

An extreme step you could take during this time is deferring paying yourself a salary or taking a pay cut. This is believing that you have isolated your personal finances from your business. Once this has been done, you would conveniently track your expense and align with your goals. Remember without proper accounting you would not be able to get loans or contracts.

Diversify

Companies grow faster when they have an array of products, businesses soon come to maturity at some point and after that the decline sets in. however forward thinking companies would create other products that would help them evolve within that time to ensure they remain competitive in the market. We have seen companies boom and crash all because they focused on only a mono product. By the time competition comes in, they cannot sustain the pressure that comes with competition. This is not to say there is anything wrong in specializing in a product, there is need to improve, expand and grow within your industry. Gaining more grounds with varied products would help the company in times of uncertainty.

Whatever you do, remember you must be sustainable to succeed. You can outsource some functions of your business if it would be cheaper and more convenient. By doing this, you would save over head cost and other expenses that would have drained your profit.

 

 

FUNDING: Raising Capital For Your Business Post COVID-19

The outbreak of the novel virus Covid-19 has had a great impact on existing small businesses, especially in developing countries. SMEs in Nigeria have had to deal with anxiety over uncertainties that might exist after the crisis, challenges with cash flow, customer retention, and disruption in essential operation processes. Many have lost millions of Naira due to the economic implications caused by the pandemic, especially in industries that are customer facing.

However, in the midst of this, an array of companies have also sought out ways to raise finance to ensure their sustainability while also leveraging the relatively cheap opportunity to raise capital.

It is pertinent to note that of the many challenges faced by SME’s in Nigeria, the lack of finance is one begging to be solved. Statistics show that 80% of small businesses started in Nigeria fail within the first five years. This alarming rate of business failure is attributed to several reasons, the most commonly cited being insufficient capital, as well as poor access to credit facilities.

For a country suffering numerous infrastructural challenges, and a difficult business environment, the inability to raise sufficient capital presents itself as the deadshot to businesses. Credit facilities could have been a viable option, but this has not been the case.

A recent PWC survey has revealed that Micro, Small, and Medium Enterprises do not rely on banks to meet the majority of their funding needs. For the MSMEs interviewed during the survey, bank loans are impossible to get mainly because of their bureaucratic application process and high interest rate. About half of the respondents (50%) admitted that they did apply for bank loans over the last 12 months, but never ended up taking them due to their high costs. The report also noted that high cost of capital is one of the major costs to business operations in the country.

Thus, to aid startups and budding small businesses, these are a few alternative ways in which business owners can raise the much needed capital they require to start, sustain, and scale their businesses.

RELIEF FUNDS

The Nigerian government earlier in May had announced plans to establish an SME Survival Fund to sustain at least 500,000 jobs in ‎50,000 SMEs. The said funds will be targeting businesses in critically affected sectors such as hospitality, creative industries, road transport, tourism, and schools.

Interestingly, the plan states that these grants will be disbursed through microfinance banks and fintech credit providers. A three-month timeline has been earmarked for the disbursement of these relief funds and the scheme will be implemented through the Steering Committee on the MSME Survival Fund, the Federal Ministry of Industry, Trade, and Investment, and the Bank of Industry.

CROWDFUNDING

Crowdfunding is another popular way of sourcing for funds; it depends on a system of generating small investments from a large number of sources. It is believed that it is easier to raise small amounts of money from many people than it is to raise huge sums of money from a few people.

Some of the different types of crowdfunding are – Donation, Reward-based, Debt and Equity Crowdfunding, which is one of the most recommended. With equity crowdfunding, investors give money to business owners in exchange for a percentage of ownership of the company; then after a window of time, the company repays the investors with interest in return. Most times the investors receive repayment or reward with interest within a designated period of time.

BOOBSTRAPING

Provided that your business isn’t operating in an industry that requires lots of startup capital, like manufacturing or transportation, you can potentially fund your own venture—and it may be more feasible than you think. Although funding the business yourself carries lots of risks, it is important to consider your potential. If you believe in the vision for your business, you should feel comfortable investing your own money in your business. It also encourages potential investors who are willing to partner with you down the line.

SME SUPPORT ORGANIZATIONS (ACCELERATORS & INCUBATORS)

In recent times, we have seen the rise of accelerators and incubators in the Nigerian startup and SME scene. Numerous small businesses have been beneficiaries of the support of incubators and accelerators, such as Fate Foundation, Tony Elumelu Entrepreneurship Foundation, CoCreation Hub, Google LaunchPad, Y Combinator accelerator programme, to name a few.

Incubators are companies that provide support services such as office space, electricity, and business management training to small businesses. While an accelerator is a program that gives companies access to mentorship, training, investors and the support they need in order to maximize their growth.

 

 

Tips On How To Stay Focused At Work

With the new normal in place, we have already lost some steam and it shows from the deliverable timelines. So, while we try our best to stay on track and keen to finish the tasks at hand, we are weary about distractions and how to combat them. You might be extremely busy when something suddenly comes up that takes the time you should be spending on priority tasks. It could be a chatty colleague, a boss with a less important task, a notification from your phone, a social media prompt, an impromptu meeting or, if you are working remote,  it could be kids or siblings playing or chatting around.

Continue like this and within 30 minutes you have lost track and you cannot remember where you left off and why you do not seem to get back on track.

This does not sound too far from what you really experience daily. Well we have put down a few tips on how to stay focused while working.

  • Get Rid of Distractions

Before you set out on the day’s tasks, you need to get rid of the distractions to get work done. A good way to do this would be to define specific “focus time” where you turn off all distractions and notifications on your phone, ignore anything that would make you lose focus. With this, you are more likely to have your work be your focus.

  • Get in the Mix

Getting in the mix starts with setting up a To Do list for the day and getting excited about the task at hand. Also, go after each task in order of priority and urgency. Try to accomplish all the important tasks first before you handle smaller tasks.

  • Set Timelines

It is likely that you already have official deadlines, it is always a good choice to set personal deadlines ahead of the official ones. This way, you are likely to work at a good pace and get more done before the official deadline.

  • Take organized Breaks

Working for too long without taking breaks can be exhausting. So, organize your breaks to keep you fresh and smart. Ensure to stretch your legs often. You could also do some desk stretches or chat briefly with a colleague. Take some time off to go on social media this helps boost your energy and increase your alertness levels.

  • Drink water eat healthy

Ensure to keep a water bottle close to ensure you drink water often. Do not wait till when you are starving to eat. This is necessary to keep you stronger and your energy levels high throughout the day. This would help keep your body and mind together while working.

 

 

10 Healthy Lifestyle Tips

1. Eat a variety of foods

For good health, we need more than 40 different nutrients, and no single food can supply them all. It is not about a single meal; it is about a balanced food choice over time that will make a difference!

2. Base your diet on plenty of foods rich in carbohydrates

About half the calories in our diet should come from foods rich in carbohydrates, such as cereals, rice, pasta, potatoes, and bread. It is a good idea to include at least one of these at every meal. Wholegrain foods, like wholegrain bread, pasta, and cereals, will increase our fibre intake.

3. Replace saturated with unsaturated fat

Fats are important for good health and proper functioning of the body. However, too much of it can negatively affect our weight and cardiovascular health. Different kinds of fats have different health effects, and some of these tips could help us keep the balance right:

  • We should limit the consumption of total and saturated fats and completely avoid trans fats.
  • Eating fish 2-3 times a week, with at least one serving of oily fish, will contribute to our right intake of unsaturated fats.
  • When cooking, we should boil, steam or bake, rather than frying, remove the fatty part of meat, use vegetable oils.
4. Enjoy plenty of fruits and vegetables

Fruits and vegetables are among the most important foods for giving us enough vitamins, minerals and fibre. We should try to eat at least 5 servings a day. For example, a glass of fresh fruit juice at breakfast, perhaps an apple and a piece of watermelon as snacks, and a good portion of different vegetables at each meal.

5. Reduce salt and sugar intake

A high salt intake can result in high blood pressure and increase the risk of cardiovascular disease.

6. Eat regularly, control the portion size

Eating a variety of foods, regularly, and in the right amounts is the best formula for a healthy diet.

Skipping meals, especially breakfast, can lead to out-of-control hunger, often resulting in helpless overeating. Snacking between meals can help control hunger, but snacking should not replace proper meals.

7. Drink plenty of fluids

Adults need to drink at least 1.5 litres of fluid a day! Or more if it’s very hot or they are physically active. Water is the best source, of course, and we can use tap or mineral water, sparkling or non-sparkling, plain or flavoured. Fruit juices, tea, soft drinks, milk and other drinks, can all be okay – from time to time.

8. Maintain a healthy body weight

The right weight for each us depends on factors like our gender, height, age, and genes. Being affected by obesity and overweight increases the risks of a wide range of diseases, including diabetes, heart diseases, and cancer.

9. Get on the move, make it a habit!

Physical activity is important for people of all weight ranges and health conditions. It helps us burn off the extra calories, it is good for the heart and circulatory system, it maintains or increases our muscle mass, it helps us focus, and improves overall health well-being.

10. Start now! And keep changing gradually.

Gradual changes in our lifestyle are easier to maintain than major changes introduced all at once. For three days, we could write down the foods and drinks we consume throughout the day, and make a note of the amount of movement we made.

While we provide quick emergency loans, we give  tips on how best to live a healthy life and make a good living. Please share and drop comments for further readings.

Mindful Eating: Benefits and Practices

Mindful eating is maintaining an in-the-moment awareness of the food and drink consume, observing rather than judging how the food makes you feel and the signals your body sends about taste, satisfaction, and fullness.

For many of us, our busy lives make mealtimes rushed affairs or we find ourselves eating in the car commuting to work, at the desk in front of a computer screen, or parked on the couch watching TV. We eat mindlessly, shoveling food down regardless of whether we’re still hungry or not.

Eating mindfully can help you to:

– Slow down and take a break from the hustle and bustle of your day, easing stress and anxiety.
– Examine and change your relationship with food—helping you, for example, to notice when you turn to food for reasons other than hunger.
– Derive greater pleasure from the food you eat, as you learn to slow down and more fully appreciate your meals and snacks.
– Make healthier choices about what you eat by focusing on how each type of food makes you feel after eating it.
– Improve your digestion by eating slower.
– Feel fuller sooner and by eating less food.
– Make a greater connection to where your food comes from, how it’s produced, and the journey it’s taken to your plate.
– Eat in a healthier, more balanced way.

How to practice mindful eating

To practice mindful eating, it’s important to eat with all your attention rather than on “automatic pilot” or while you’re reading, looking at your phone, watching TV, daydreaming, or planning what you’re doing later. When your attention strays, gently bring it back to your food and the experience of cooking, serving, and eating.

Below are ways to practice mindful eating;

Start by taking a few deep breaths and considering the health value of each different piece of food. While nutrition experts continually debate exactly which foods are “healthy” and which are not, the best rule of thumb is to eat food that is as close as possible to the way nature made it.

Employ all your senses while you’re shopping, cooking, serving, and eating your food. How do different foods look, smell, and feel as you chop? How do they sound as they’re being cooked? How do they taste as you eat?

Put your utensils down between bites. Take time to consider how you feel—hungry, satiated—before picking up your utensils again. Listen to your stomach, not your plate. Know when you’re full and stop eating.

Take a bite, and notice how it feels in your mouth. How would you describe the texture now? Try to identify all the ingredients, all the different flavors. Chew thoroughly and notice how you chew and what that feels like.

Focus on how your experience shifts moment to moment. Do you feel yourself getting full? Are you satisfied? Take your time, stay present and don’t rush the experience.

Be curious and make observations about yourself, as well as the food you’re about to eat. Notice how you’re sitting, sit with good posture but remain relaxed. Acknowledge your surroundings but learn to tune them out. Focusing on what’s going on around you may distract from your process of eating and take away from the experience.

Tune into your hunger: How hungry are you? You want to come to the table when you’re hungry, but not ravenous after skipping meals. Know what your intentions are in eating this specific meal. Are you eating because you’re actually hungry or is it that you’re bored, need a distraction, or think it’s what you should be doing?

Give gratitude and reflect on where this food came from, the plants or animals involved, and all the people it took to transport the food and bring it onto your plate. Being more mindful about the origins of our food can help us all make wiser and more sustainable choices.

Continue to eat slowly as you talk with your dining companions, paying close attention to your body’s signals of fullness. If eating alone, try to stay present to the experience of consuming the meal.

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Stress Management Tips

Not managing stress, wreaks havoc on your personal health, as well as emotional equilibrium. Effective stress management helps you break the hold stress has on your life, so you can be happier, healthier, and more productive. The ultimate goal is a balanced life, with time for work, relationships, relaxation, fun and the resilience to hold up under pressure and meet challenges head on.

Below are some stress management tips:

A. Connect to others: There is nothing more calming than spending quality time with another human being who makes you feel safe and understood. In fact, face-to-face interaction triggers a cascade of hormones that counteracts the body’s defensive “fight-or-flight” response. Its nature’s natural stress reliever (as an added bonus, it also helps stave off depression and anxiety). So make it a point to connect regularly—and in person—with family and friends.
Keep in mind that the people you talk to don’t have to be able to fix your stress. They simply need to be good listeners. And try not to let worries about looking weak or being a burden keep you from opening up. The people who care about you will be flattered by your trust. It will only strengthen your bond.

B. Create time for fun and relaxation: Don’t get so caught up in the hustle and bustle of life that you forget to take care of your own needs. Nurturing yourself is a necessity, not a luxury. If you regularly make time for fun and relaxation, you’ll be in a better place to handle life’s stressors. Set aside leisure time, Do something you enjoy every day, Keep your sense of humor.

C. Manage your time better: Poor time management can cause a lot of stress. When you’re stretched too thin and running behind, it’s hard to stay calm and focused. Plus, you’ll be tempted to avoid or cut back on all the healthy things you should be doing to keep stress in check, like socializing and getting enough sleep. The good news: there are things you can do to achieve a healthier work-life balance. Prioritize tasks, break projects into small steps, delegate responsibility.

D. Learn to relieve stress in the moment: When you’re frazzled by your morning commute, stuck in a stressful meeting at work, or fried from another argument with your spouse, you need a way to manage your stress levels right now. That’s where quick stress relief comes in.

E. Identify the sources of stress in your life: Stress management starts with identifying the sources of stress in your life. This isn’t as straightforward as it sounds. While it’s easy to identify major stressors such as changing jobs, moving, or a going through a divorce, pinpointing the sources of chronic stress can be more complicated. It’s all too easy to overlook how your own thoughts, feelings, and behaviors contribute to your everyday stress levels. Sure, you may know that you’re constantly worried about work deadlines, but maybe it’s your procrastination, rather than the actual job demands, that is causing the stress.

At Credit Direct Limited, we enable Peace Of Mind, we encourage you to stay healthy always and ensure to keep fit. We provide unsecured loans within minutes. all you need do is call 01 4482225 or log on to www.creditdirect.ng.

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Building Resilience During This Global Pandemic

There is no doubt that we are all in a vulnerable time due to the global pandemic the world is experiencing now. Also, there are personal traumas that people are also dealing with, such as the loss of a loved one, declining health, unemployment, divorce, violent crime, or tragic accidents. Most of us are struggling. While there is no way to avoid adversity or distress in life, there are ways to help us to regain a sense of control. Resilience is the ability to cope with the loss, change, and trauma that have been inevitable parts of life even before these extraordinary times. Building resilience can help you better adapt to life-changing events, cope with turbulent times, and bounce back from hardship and tragedy.

Below are tips to building resilience during this vulnerable time.

 A.     Invest in self-care: One thing that can drain you physically and mentally, is living through difficult and tough times. This if not attended to, can cause serious health problems, impact your immune and digestive systems, increase your risk of heart attack and stroke, and lead to burnout, a state of emotional, physical, and mental exhaustion.Since the body and mind are so closely linked, investing in self-care is an important part of building resilience and getting through times of great stress. When your body feels strong and healthy so, too, will your mind. While circumstances may limit some of your usual healthy habits, there are still plenty of ways to care for yourself. Get enough exercise and sleep, eat well

B.     Reach out: Since the world got hit by coronavirus, lockdown has isolated us from the people we usually see daily. But connecting with friends and family when you are going through tough times can help ease stress, boost your mood, and make sense of all the change and disruption. Instead of having that feeling of; Oh! I am facing this problem alone; you can draw strength and build resilience from having others to lean on. The people you reach out to do not need to have answers to the problems you are facing; they just need to be willing to listen to you without judging. 

C.      Look for purpose: These days, so many terrible and heartbreaking stories make the news headlines, and this can overwhelm some of us. By pursuing activities that bring purpose and meaning to your life, you can prevent them from overwhelming you, and maintain your identity. Everyone is different so we all have different ways of experiencing purpose and meaning. Do not limit yourself by others’ expectations; pursue activities that are important to you and add satisfaction to your life.

D.    Save up Money: Never be caught stranded, ensure to save money wherever you are. There is nothing as satisfying as knowing that your saving would help you out when times are critical. Always have a back up plan and know that you are responsible for yourself.

For loans and investment, please call 01 4482225. we offer collateral free loans instantly. Try us today.